diff --git a/validate_special_target.cmake b/validate_special_target.cmake
index 52c2d9d..c87b135 100644
--- a/validate_special_target.cmake
+++ b/validate_special_target.cmake
@@ -4,7 +4,7 @@
 # For license and copyright information please follow this link:
 # https://github.com/desktop-app/legal/blob/master/LEGAL
 
-set(DESKTOP_APP_SPECIAL_TARGET "" CACHE STRING "Use special platform target, like 'mas' for Mac App Store.")
+set(DESKTOP_APP_SPECIAL_TARGET "" CACHE STRING "Use special platform target, like 'macstore' for Mac App Store.")
 
 function(report_bad_special_target)
     if (NOT DESKTOP_APP_SPECIAL_TARGET STREQUAL "")
@@ -25,7 +25,7 @@ if (WIN32)
     endif()
 elseif (APPLE)
     if (NOT DESKTOP_APP_SPECIAL_TARGET STREQUAL "osx"
-        AND NOT DESKTOP_APP_SPECIAL_TARGET STREQUAL "mas"
+        AND NOT DESKTOP_APP_SPECIAL_TARGET STREQUAL "macstore"
         AND NOT DESKTOP_APP_SPECIAL_TARGET STREQUAL "mac")
         report_bad_special_target()
     endif()
diff --git a/variables.cmake b/variables.cmake
index 1d3ef94..60e794e 100644
--- a/variables.cmake
+++ b/variables.cmake
@@ -27,7 +27,7 @@ option(DESKTOP_APP_USE_PACKAGED_FONTS "Use preinstalled fonts instead of bundled
 
 if (DESKTOP_APP_SPECIAL_TARGET STREQUAL ""
     OR DESKTOP_APP_SPECIAL_TARGET STREQUAL "uwp"
-    OR DESKTOP_APP_SPECIAL_TARGET STREQUAL "mas")
+    OR DESKTOP_APP_SPECIAL_TARGET STREQUAL "macstore")
     set(disable_autoupdate 1)
 endif()
 
@@ -43,7 +43,7 @@ if (WIN32)
 elseif (APPLE)
     if (DESKTOP_APP_SPECIAL_TARGET STREQUAL "osx")
         set(build_osx 1)
-    elseif (DESKTOP_APP_SPECIAL_TARGET STREQUAL "mas")
+    elseif (DESKTOP_APP_SPECIAL_TARGET STREQUAL "macstore")
         set(build_macstore 1)
     endif()
 else()