diff --git a/CMakeLists.txt b/CMakeLists.txt
index e76e73c..b09a999 100644
--- a/CMakeLists.txt
+++ b/CMakeLists.txt
@@ -149,6 +149,8 @@ PRIVATE
     ui/text/text_isolated_emoji.h
     ui/text/text_utilities.cpp
     ui/text/text_utilities.h
+    ui/text/text_variant.cpp
+    ui/text/text_variant.h
     ui/toast/toast.cpp
     ui/toast/toast.h
     ui/toast/toast_manager.cpp
diff --git a/ui/text/text_variant.cpp b/ui/text/text_variant.cpp
new file mode 100644
index 0000000..b795d94
--- /dev/null
+++ b/ui/text/text_variant.cpp
@@ -0,0 +1,48 @@
+// This file is part of Desktop App Toolkit,
+// a set of libraries for developing nice desktop applications.
+//
+// For license and copyright information please follow this link:
+// https://github.com/desktop-app/legal/blob/master/LEGAL
+//
+#include "ui/text/text_variant.h"
+
+namespace v::text {
+
+rpl::producer<QString> take_plain(
+		data &&d,
+		rpl::producer<QString> &&fallback) {
+	if (const auto empty = std::get_if<0>(&d)) {
+		return std::move(fallback);
+	} else if (const auto plainPtr = std::get_if<1>(&d)) {
+		return rpl::single(base::take(*plainPtr));
+	} else if (const auto rplPlainPtr = std::get_if<2>(&d)) {
+		return base::take(*rplPlainPtr);
+	} else if (const auto markedPtr = std::get_if<3>(&d)) {
+		return rpl::single(base::take(*markedPtr).text);
+	} else if (const auto rplMarkedPtr = std::get_if<4>(&d)) {
+		return base::take(*rplMarkedPtr) | rpl::map([](const auto &marked) {
+			return marked.text;
+		});
+	}
+	Unexpected("Bad variant in take_plain.");
+}
+
+rpl::producer<TextWithEntities> take_marked(
+		data &&d,
+		rpl::producer<TextWithEntities> &&fallback) {
+	if (const auto empty = std::get_if<0>(&d)) {
+		return std::move(fallback);
+	} else if (const auto plainPtr = std::get_if<1>(&d)) {
+		return rpl::single(TextWithEntities{ base::take(*plainPtr) });
+	} else if (const auto rplPlainPtr = std::get_if<2>(&d)) {
+		return base::take(*rplPlainPtr) | rpl::map(TextWithEntities::Simple);
+	} else if (const auto markedPtr = std::get_if<3>(&d)) {
+		return rpl::single(base::take(*markedPtr));
+	} else if (const auto rplMarkedPtr = std::get_if<4>(&d)) {
+		return base::take(*rplMarkedPtr);
+	}
+	Unexpected("Bad variant in take_marked.");
+}
+
+} // namespace v::text
+
diff --git a/ui/text/text_variant.h b/ui/text/text_variant.h
new file mode 100644
index 0000000..e0ed379
--- /dev/null
+++ b/ui/text/text_variant.h
@@ -0,0 +1,28 @@
+// This file is part of Desktop App Toolkit,
+// a set of libraries for developing nice desktop applications.
+//
+// For license and copyright information please follow this link:
+// https://github.com/desktop-app/legal/blob/master/LEGAL
+//
+#pragma once
+
+#include "ui/text/text_entity.h"
+
+namespace v::text {
+
+using data = std::variant<
+	v::null_t,
+	QString,
+	rpl::producer<QString>,
+	TextWithEntities,
+	rpl::producer<TextWithEntities>>;
+
+[[nodiscard]] rpl::producer<QString> take_plain(
+	data &&d,
+	rpl::producer<QString> &&fallback = rpl::never<QString>());
+[[nodiscard]] rpl::producer<TextWithEntities> take_marked(
+	data &&d,
+	rpl::producer<TextWithEntities> &&fallback
+		= rpl::never<TextWithEntities>());
+
+} // namespace v::text